DIGITAL MARKETING MASTERCLASS #5: EMAIL MARKETING & MARKETING AUTOMATION

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New York

Saturday, November 17, 2018
11:00 a.m. - 4:00 p.m.

With so many other ways to reach customers in 2018, many business owners are left wondering whether investing in email marketing is even worth it anymore. Yes, it is! In fact, it is one of the best and most profitable ways to reach your customers and prospects, if done the right way.

In Lesson 5, we’ll provide you with best practices to get great results out of email marketing and help you understand the power of marketing automation. From creating and growing a list and list segmentation, to the subject line, content and call-to-action, you can put email marketing to work for you to attract and retain customers.

This workshop will cover the following:

  • Overview of the various kinds of email marketing and which kind is right for your business
  • Choosing the right software
  • Comprehensive breakdown of the structure of an email marketing campaign
  • Understand how your audience digests your emails and optimize your messages to meet audience expectations
  • What marketing automation is and how you can leverage it to save time, collect informative data, nurture your list and convert readers into customers

You can take any and all parts in the Digital Marketing Masterclass Series:

Class #1 – September 15th: Building a Website that Converts & Building Digital Teams more details register

Class #2 – October 13th: Social Media Marketing & Social Advertising more details register

Class #3 – October 27th: Search Engine Advertising more details register

Class #4 – November 3rd: Search Engine Optimization more details register

Class #5 – November 17th: Email Marketing & Marketing Automation more details register

Class #6 – December 1st: Google & Other Digital Analytics more details register

 

 

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for this class only!

 

  • HOW to sign up:
  • Register Here for this event
  • WHEN:
  • Saturday, November 17, 2018
    11:00 a.m. - 4:00 p.m.
  • WHERE:
  • Berkeley College
    12 East 41st Street
    New York, NY 10017
    Room B202
  • WHO should attend:
  • Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business are able to take any individual workshop or all 6 parts in the Digital Marketing Masterclass Series.