DIGITAL MARKETING MASTERCLASS #4: SEARCH ENGINE OPTIMIZATION
Saturday, November 3, 2018
11:00 a.m. - 4:00 p.m.
If you have a great website but your prospect visits are low, you might need to improve your “findability.” Improving your SEO can make your website rank higher in search results and can be the single most important factor in increasing the number of potential customers who discover you.
In lesson 4, you’ll learn about keywords, content creation, and building websites for “fundability”. You’ll also learn about how search engines work behind the scenes, which elements help you achieve organic search visibility, and how to rank in mobile searches.
This workshop will cover the following:
- When SEO is worth the investment and when it isn’t
- Keyword research and analysis
- Potential technical issues and what they mean
- Helpful webmaster tools
- Techniques and tips to help your website rank higher
- The importance of link building and techniques to acquire high-quality links
You can take any and all parts in the Digital Marketing Masterclass Series:
Class #1 – September 15th: Building a Website that Converts & Building Digital Teams more details register
Class #2 – October 13th: Social Media Marketing & Social Advertising more details register
Class #3 – October 27th: Search Engine Advertising more details register
Class #4 – November 3rd: Search Engine Optimization more details register
Class #5 – November 17th: Email Marketing & Marketing Automation more details register
Class #6 – December 1st: Google & Other Digital Analytics more details register
for this class only!
- HOW to sign up:
- Register Here for this event
- WHEN:
- Saturday, November 3, 2018
11:00 a.m. - 4:00 p.m. - WHERE:
- Berkeley College
12 East 41st Street
New York, NY 10017
Room B202 - WHO should attend:
- Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business are able to take any individual workshop or all 6 parts in the Digital Marketing Masterclass Series.