NYC Small Business Services FastTrack NewVenture: Create a Digital Marketing Strategy
Wednesday, May 29, 2019
6:30 p.m. - 7:30 p.m.
So you’ve got a great product or service. Now how do you get consumers to buy it?
If you think digital marketing is a cornerstone of any modern businesses marketing strategy you’re right. Whether it’s customer reviews on Yelp or a sophisticated social media, search engine optimization and email strategy you need to understand the digital landscape or risk being left behind by your competitors.
Join NYC Small Business Services for their FastTrack NewVenture class series on 5/29 to learn from 23-year digital marketing veteran, Maisha Walker how to bring your ideal customer to you and make the right decisions about which digital marketing channels make the most sense for your business.
You’ll leave this FastTrack New Venture class with the high-level elements of a successful digital marketing plan because you’ll be able to:
- Pinpoint your best opportunities
- Eliminate wasted effort on tactics that won’t work for you
- Focus on generating revenue – not just traffic
- Learn about the tools that are best suited to your company
- Understand the difference between social media, SEO, AdWords, email marketing, influencer campaigns, content marketing and why they’re used differently
- Understand why Google Analytics is so important and how it works
- Understand how your Web site fits in to your overall digital marketing plan
- WHEN:
- Wednesday, May 29, 2019
6:30 p.m. - 7:30 p.m. - WHERE:
- 87 Nassau St
New York, NY 10038 - WHO should attend:
- For members of this FastTrac cohort only. Please visit https://www1.nyc.gov/nycbusiness/article/fasttrac if you'd like to apply to participate in FastTrac.
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