Columbia-Harlem SBDC: Building a Website That Converts

ONLINE

Tuesday, September 13, 2022 - Thursday, September 29, 2022
11:00 a.m. - 12:00 p.m.

We’ve all witnessed the tremendous growth in people shopping for products and services online. Do you have a Web site and is it ready? Your Web site represents your brand online and is the one place you have total control over. Is it clear and easy to navigate? Is the design professional and mobile friendly? Can your potential customers understand exactly what it is that you do and how to take the next step?

Join digital marketing veteran Maisha Walker to learn about the importance of your website, its role in converting customers, how to design for easy maintenance, and how to make sure it works hard to help you grow your business without breaking the bank.

This workshop will cover the following:

  • Telling your brand story online
  • Building a responsive website that converts traffic into sales
  • Understanding the importance of digital budgets and teams
  • The impact of mobile
  • Choosing the right software to build your Web site
  • WHEN:
  • Tuesday, September 13, 2022 - Thursday, September 29, 2022
    11:00 a.m. - 12:00 p.m.
  • WHERE:
  • Online
  • WHO should attend:
  • For clients of the Columbia-Harlem SBDC only. Please visit Columbia-Harlem SBDC if you'd like to apply.